Designing Digital Advertising: Drive Engagement & Connect People to Your Brand

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In this design tutorial, Kam Diba will teach you how to design effective digital advertising campaigns, and about best practices for driving online engagement to connect with your audiences. From cutting-edge rich-media ads and viral marketing videos, to Facebook apps and site-wide takeovers, Diba will help you ensure that your creative executions are compelling enough to increase brand awareness, and drive sales. Beginning with brainstorming and going all the way through final execution, he’ll cover the basics of advertising campaign strategy, design and messaging.

In this design tutorial you'll:

  • About creative strategy in advertising and branding
  • How to design effective digital ad campaigns
  • About best practices for engaging online with your audiences
  • This design tutorial also available to own: DOWNLOAD

    Runtime: 01:05:00